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The decision, and what changed next.

Every figure below is from the record of that piece of work. The customers stay anonymous, because that is what they agreed to. The work and the results do not.

Stories on the record
8
People quoted, in their own words
33
Days to the first working system
30

Eight stories, and the figure from each.

One day stopped a year of the wrong build.

One day to a clear build-or-partner decision. This avoided about a year of work on the wrong path.

One day. One decision. No more Monday debates. That's the entire review.Chief Revenue Officer, media company

About a year on the wrong pathOne day to the decision

Expertise became an offer people could buy.

A respected advisory firm turned its ideas into a clear offer and a plan to launch it.

We had expertise everyone respected and nothing they could buy. He turned the talking into something sellable.Partner, Venture Capital Firm

Ideas everyone respectedOne offer, and a plan to launch it

Two pilots signed during the work.

The position and price were rebuilt in 30 days. The first two pilots were signed during the work.

We had a brilliant product nobody could buy, because nobody could explain it. Now they can. Including me.Founder, adtech firm

2

pilots signed

inside the thirty days

The business was rebuilt and left in the founder's hands.

An eight-week rebuild covered the brand, offers, lead capture, content and outreach. Five videos shipped in week one.

He uses deep knowledge of AI and tech to help me with genuinely human problems. I had an AI mentor before and they were far too technical. He thinks about me and the results I need.Founder and CEO, executive coaching practice

5

videos shipped

in week one of eight

Publishing moved from monthly to most days.

A founder-owned content system cut publishing time from days to under an hour. Publishing moved from about monthly to most days.

I've learnt to push through barriers I didn't know I could, and the systems make me more effective and more motivated. I used to post once a month, now it's most days. It's helping my customers see me.Founder, research and content brand

About once a monthMost days

Fourteen vendors became three decisions.

A publisher moved from 14 competing AI vendors to three decisions. Its own team then shipped the chosen work with no new hires.

We started with immersive AI sessions, which led to a broader project where our team took ownership and accountability. He led it and landed it.Head of Operations, top-10 US digital publisher

143

Fourteen competing vendorsThree decisions

Eleven tools stopped. One useful system went live.

Eleven of fourteen tools were stopped. The budget was kept and the first working system went live inside 90 days.

It's been a good journey to bring him problems that match our business goals and leadership needs, and watch them come together in a very thoughtful programme.President, legacy broadcast business

143

Fourteen tools runningThree kept, eleven stopped

A new sales path led to a paid publisher test.

A data company changed how it sold as AI changed the web. The work led to a paid test with a major US publisher.

He set up an AI-native go-to-market system that made us rethink who we hire and what they do. He works experimentally yet transparently. We trusted he would deliver.Chief Revenue Officer, data-infrastructure company

Selling the way the old web paidA paid test with a major US publisher

Everyone on the record.

People who have worked with Krish

you're the best communicator by far

Martin S. HuiSessionGeneral Counsel and Tech Ops Leader

Love your compassionate approach to AI

Mary Carol Mazza, PhDSessionAI and Behavioural Scientist

one of the most clearly structured sessions on building with AI today

Shveta EllsworthSessionSession attendee

Hands down one of the most helpful sessions

Travis MageeSessionSession attendee

a great wake-up call that there is much work to be done

Arash YazdaniSessionSession attendee

You get much more than what you're expecting, learn from a kind and dedicated accountability partner

Steph DarmaninClientPerformance Coach

He puts you in the driver's seat, explains AI fundamentals in plain language

Dipti DivekarClientPerformance Coach

With mind/make, I was empowered

James GatelyClientFounder, FinTech

choose mindmake. You'll get all three.

Louisa ThraveClientCEO, Media

an AI-native go-to-market system that made us rethink who we hire and what they do

Client outcomeChief Revenue Officer, data-infrastructure company

We had a brilliant product nobody could buy, because nobody could explain it. Now they can. Including me.

Client outcomeFounder, adtech firm

One day. One decision. No more Monday debates.

Client outcomeChief Revenue Officer, media company

He turned the talking into something sellable.

Client outcomePartner, media advisory

our team took ownership and accountability

Client outcomeHead of Operations, top-10 US digital publisher

Krish thinks about me and the results I need.

Client outcomeFounder and CEO, executive coaching practice

watch them come together in a very thoughtful program

Client outcomePresident, legacy broadcast business

I used to post once a month; now it's most days.

Client outcomeFounder, research and content brand

for the first time I wasn't guessing

Client outcomeCEO, mid-market services

We killed a vendor proposal in about ten minutes because the assumptions didn't hold up.

Client outcomeChief Operating Officer, B2B technology

He gave me the framework to decide for myself.

Client outcomeFounder, early-stage FinTech

Now when the board asks, I have real answers.

Client outcomeGo-to-market lead, Series C software company

forced us to decide what's actually strategic and what's just noise

Client outcomeVP of Operations

I actually built two workflows in the session that I now use every day.

Client outcomeHead of Operations, scale-up

Krish demonstrated outstanding leadership, consistently driving results

Vincent PelilloCareer referenceRegional Managing Director, Channel Factory

a great communicator of complexity and a warm nature that brings people together

Lizzie YoungCareer referenceChief Executive, Commercial Radio and Audio

an outstanding leader with a clear vision, a collaborative approach

Marie-Anne Leung KamCareer referenceDirector, 2 Square Talent

articulate complex scenarios in simple and easy to grasp language

Matt PaineCareer referenceManaging Partner, Lamington Digital

turn this knowledge into actionable plans to take to market

Chris SpencerCareer referenceLead Account Executive, Enterprise, Culture Amp

making the world of programmatic & data products accessible to all in the room

Rob HudsonCareer referenceNational Sales Director, Media, REA Group

Articulate, engaging & entertaining.

Michael RicciardoneCareer referenceCountry Manager, ANZ, MoEngage

He is able to explain complex technical set ups and is a true problem solver.

Melinda HeffernanCareer referenceAd Channel Partnerships Director, Asia-Pacific, Taboola

a leading thinker in the ever evolving Programmatic and Data industry

Joseph KinchinCareer referenceBusiness Development Director, ROAS media

could be relied on for a straight answer plus a willingness to get his hands dirty

Ashley Wales-BrownCareer referenceDigital Commerce Director, Mars United Commerce

People from these organisations have joined our sessions

BBC
Hearst
Condé Nast

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